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Apollo enables agents to perform CRM and lead generation tasks, including searching and enriching contacts and organizations, managing accounts and deals, running email sequences, and logging call activity.

Setup

  1. In Agent Studio, go to ToolsApolloConnect
  2. Paste your API key from the Apollo dashboard
  3. Save the connection, your agent is now authorized to interact with your Apollo account

Available actions

Adding to an agent

  1. Open your agent in Agent Studio → Agent Builder
  2. Go to Tools and enable Apollo
  3. Select only the actions your agent needs
  4. Set auth mode: Shared (agent acts on one account) or Per-user (each end-user connects their own account)

Example use cases

Automated lead enrichment pipeline When new contacts are added to your CRM, use APOLLO_PEOPLE_ENRICHMENT and APOLLO_ORGANIZATION_ENRICHMENT to automatically fill in missing details like job title, company size, and contact information before routing leads to sales reps. Outbound prospecting and sequence enrollment Use APOLLO_PEOPLE_SEARCH and APOLLO_ORGANIZATION_SEARCH to identify target accounts and decision-makers matching your ICP, then create contacts with APOLLO_CREATE_CONTACT and enroll them in the right outreach sequence using APOLLO_ADD_CONTACTS_TO_SEQUENCE. Sales pipeline management and reporting Query deals with APOLLO_LIST_DEALS and accounts with APOLLO_SEARCH_ACCOUNTS, then automatically advance stages using APOLLO_BULK_UPDATE_ACCOUNT_STAGE or APOLLO_UPDATE_DEALS based on activity signals or CRM events to keep your pipeline data accurate.